Profitability

Know what you actually make.

Turn marketplace sales and transaction data into a clear view of revenue, costs, deductions and profitability — across the parts of your ecommerce business that matter.

Sales are revenue. Profit is what's left after the marketplace keeps its share.

ProfitabilityAug 2026
Revenue
₹42.6L
Costs & deductions
₹31.8L
Net profit
₹10.8L
Profit margin
25.4%
Revenue → costs → profit
Revenue₹42.6L
Costs₹31.8L
Profit₹10.8L
Amazon₹6.4L · 28%
Flipkart₹3.1L · 22%
Shopify₹1.3L · 31%
Built from transaction-level marketplace data
THE TRUTH

The number on the marketplace isn't the number you keep.

Every sale passes through marketplace charges, returns and other supported deductions before it becomes value you can keep. DeepEcom shows that path — from gross sales to profit.

Gross sales₹2,499
Marketplace charges− ₹250
Returns & adjustments− ₹180
Other supported deductions− ₹95
Realized value₹1,974
Profit₹340
THE INPUTS

Profitability starts with the full transaction picture.

Sales, orders, charges, returns and payments are brought together so profitability reflects what actually happened.

Sales
Gross marketplace revenue
Orders
Every order accounted
Marketplace charges
Fees and deductions
Returns
Returned value and impact
Payments
Settlements and payouts
Supported costs
Cost data the product carries
WHAT EATS THE MARGIN

See exactly what is eating into your margin.

Marketplace charges and returns are the biggest silent costs in ecommerce. DeepEcom surfaces them so you can see what's really driving — or eroding — profit.

Marketplace charges62%
Returns & adjustments30%
Other supported deductions18%

Illustrative example — deduction mix depends on your marketplaces.

GRANULAR PROFITABILITY

Know which orders, products and marketplaces actually make money.

Revenue, costs, deductions and profit — compared by order, by product and by marketplace.

OrderMarketplaceRevenueCostsDeductionsProfitMargin
ORD-104928Amazon₹2,499₹1,850₹249₹40016%
ORD-104929Amazon₹1,499₹1,100₹150₹24916.6%
ORD-104930Flipkart₹3,200₹2,600₹290₹3109.7%
ORD-104931Shopify₹899₹520₹40₹33937.7%
ORD-104932Flipkart₹1,750₹1,380₹170₹20011.4%
SKUProductOrdersRevenueProfitMargin
SKU-2048Ceramic Mug Set1,240₹12.4L₹4.1L33%
SKU-3011Cotton T-Shirt3,860₹18.9L₹4.9L26%
SKU-0577Leather Wallet640₹8.2L₹3.6L44%
SKU-8810Desk Lamp1,980₹11.7L₹2.4L20.5%
SKU-4492Water Bottle4,120₹9.1L₹1.3L14%
MarketplaceSalesCostsProfitMargin
Amazon₹2,10,000₹1,52,000₹58,00027.6%
Flipkart₹1,38,000₹1,06,000₹32,00023.2%
Shopify₹73,740₹50,400₹23,34031.7%

Illustrative example — profitability depends on your channels, orders and cost structure.

REALIZATION

What you sold. What you realized. What you made.

Sales value, realized value and profit are different numbers. Returns change the economics of a sale, and the Platform reflects that in your profitability.

  • Returns change the economics. Returned sales don't inflate profit
  • Realization vs revenue. What you received, not just what you sold
  • Connected to reconciliation. Expected vs received underpins realized value
HOW IT WORKS

From marketplace data to profitability.

Five stages turn channel data into a clear view of what you actually make.

01
Connect
Connect your supported marketplaces.
02
Collect
Bring transaction data into DeepEcom.
03
Structure
Organize the data into a unified view.
04
Analyze
Understand revenue, costs, deductions and profitability.
05
Act
Use the insights and reports to make better decisions.
ONE LAYER

Profitability, reconciliation and accounting — one connected system.

The Platform helps you understand profitability and reconcile payments. The ERP Connector takes the same transaction layer into detailed accounting inside your ERP.

MARKETPLACESAmazonFBA & MFN SyncStreamShopifyREST & WebhooksStreamFlipkartSeller API EngineStreamWooCommerceCustom WebhooksStreamWalmartMarketplace V3StreamCORE ENGINE v3.0DeepEcom EngineCentral Data Sync, Reconciliation & ERP Dispatch01Multi-Channel IngestionAggregates raw orders, returns & fees02Reconciliation & TaxAutomates GST, TCS & payment matching03Ledger TransformationGenerates double-entry ERP journal payloadsReal-TimeIngestionAutomatedReconciliationDual-RouteSync SplitDEEPECOM PLATFORMOverviewCentral Performance HubHubProfitabilityMargin & SKU AnalyticsAnalyticsPayment ReconciliationAutomated Ledger Match2-WayDashboardLive Operational DataLiveReportsCustom Export & Audit SuiteExportsERP SYSTEMSTally PrimeXML Sync EngineActiveSAP S/4HANAEnterprise APIActiveZoho BooksOAuth 2.0 DirectActive
WHO IT'S FOR

Built for the people who need to know the real numbers.

Business Owner

Know which products and marketplaces actually make money.

CFO

Understand profitability, realization and financial performance.

Accountant

Provide reliable profitability reporting backed by underlying transaction data.

CUSTOMER PROOF

Trusted by ecommerce businesses.

"We moved from complex settlements to a complete financial trail for every order. Every order is accounted for, every payment can be traced, every deduction can be validated."

Gati
Finance Team · Order-level reconciliation & complete ecommerce accounting
FAQ

Profitability, explained.

How does DeepEcom calculate profitability?

Profitability is shown as revenue after the deductions and supported costs your marketplace data carries — so you see profit rather than just gross sales.

What is the difference between revenue and profit?

Revenue is what you sold. Profit is what remains after marketplace charges, returns and other supported deductions are removed.

Can I see profitability by marketplace?

Yes. Profitability is visible per marketplace so you can see where you genuinely make money.

Can I see profitability by product or SKU?

Yes. Profitability can be viewed at the product or SKU level to identify your strongest and weakest products.

Can I see profitability order-wise?

Yes. Individual orders carry their revenue, costs, deductions and profit in the profitability view.

How are marketplace charges reflected?

Marketplace charges are captured from the transaction data and reflected as deductions against revenue.

How do returns affect profitability?

Returns reduce realized value and are reflected in the profitability picture, so returned sales don't inflate profit.

Can I compare profitability across marketplaces?

Yes. Marketplace-level profitability can be compared side by side.

Can I view profitability over time?

Yes. Revenue, profit and margin can be viewed over time to see how profitability is changing.

Can I export profitability reports?

Yes. Profitability reports and exports are available with date-range and marketplace filters.

How does payment reconciliation relate to profitability?

Reconciliation connects what you were supposed to receive with what you actually received, which underpins realized value and profitability.

Can profitability data be connected to ERP accounting?

Through the ERP Connector, the same transaction layer can be carried into detailed accounting inside your ERP.

Which marketplaces are supported?

The Platform supports supported ecommerce channels such as Amazon, Flipkart, Shopify and Meesho.

Know what you're really making.

Bring marketplace sales, transaction data and profitability into one clear view.